Media & Analytics
JACKSON offers full-service media planning, buying and optimization across digital and traditional channels for regional and national clients. Our team identifies target audiences with precision, understands the media consumption and behavioral habits of the people most relevant to each campaign, and builds media strategies around those insights. We optimize in real time and use a combination of analytics and darn good instincts to guide our decisions. From planning and buying to execution and measurement, we work hard to make sure our clients’ media works for them.
We maintain a high level of expertise in the following channels:
Media Planning & Buying:
- TV
- Radio
- Outdoor
- Sponsorships
- Publisher-Direct Digital
Managed Services:
- Programmatic
- Paid Search
- Paid Social Media
