Marketing Trends Watch 2019—Part 3: Cutting Through The Content Clutter

As you continue planning your marketing budgets for 2019, a third trend to watch is developing and delivering content that cuts through the clutter.

We all know that content is king, with blogs, case studies, testimonials, white papers, infographics, checklists and videos being created and shared continually. There is so much content, in fact, that many consumers are becoming numb to it. So, how do you break through the content clutter?

In this video, Jackson CMO David Jones talks about how to create and deliver relevant, attention-getting content.