Filming in Stop. Motion. Stop. Motion.
Stop-motion films have arrested my attention—films featuring creative stories and displaying innovative camera capabilities. I am amazed.
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What Everyone Ought to Know About B-roll
by
John Mininger
How Not to Lose Clients' Digital Assets
by
John Mininger
When you have a hard copy of a document to stow away for safekeeping, where should you place it? The filing cabinet, of course. But what about clients' digital files?
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Out of Thin Air
by
John Mininger
Previsualization – the use of computer-generated imagery (CGI) to depict real-life scenarios – is a great marketing tool that can be used in many areas of communication. Videos, tradeshows, in-store merchandising, and ads, just to name a few.
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Some Math Required
One of our recent award winning videos required some math during production. It was a spot for the Red Cross. The goal was to get a birds eye view of 125 people forming a giant red cross with red cards. The problem was, there wasn't any way to get 125 people onto a giant white cyc with the camera high enough in the air. No one say, "wide angle lens." That's not the look we wanted.
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Production Still Rules
Flip cams, web cams, iPhone cams, consumer cams, pro-sumer cams, HD, SD cameras are everywhere. There is so much recording and so many places to publish on the Internet. In fact, 20 hours of video is uploaded to YouTube every minute. Anyone with a message or good story can publish on the Internet for free and with little effort... and editing is getting cheaper too. Can anyone say iMovie?
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