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Twitter is like a box of chocolates...

Tuesday, January 05, 2010  //  Brett Turner

"It's Good Enough. They Know What I Mean."

I am constantly floored by the overwhelming majority (yes, majority) of well-educated individuals in the field of public relations that can't spell, don't know the correct use of punctuation, don't know the difference between words, don't/won't use proper grammar and, most importantly, DON'T CARE!

PUBLISHED IN: Public Relations
Tuesday, November 03, 2009  //  Jackson Marketing Group

Jackson Marketing Group Selected to Grow Farm Bureau Insurance

Jackson Marketing Group, South Carolina's second largest integrated marketing communications agency, has been selected to help South Carolina Farm Bureau Mutual Insurance Company conduct consumer market research and to develop a new corporate Web site for the company, headquartered in Cayce, S.C.

PUBLISHED IN: Public Relations
Thursday, October 29, 2009  //  Ryan Fisher

Why So Serious?

Let's be honest. Agency work can get really busy. Multiple clients with multiple projects all happening simultaneously just makes for a lot of plates to keep spinning, balls to keep in the air—pick whichever metaphor you like best; mix some if you really want to.

PUBLISHED IN: Public Relations
Monday, October 26, 2009  //  Jackson Marketing Group

Jackson Marketing Group Weaves New Brand for Sage Automotive Interiors

Jackson Marketing Group, South Carolina's second largest integrated marketing communications agency, has been selected to help create and launch the new Sage Automotive Interiors brand.

PUBLISHED IN: Public Relations
Friday, September 18, 2009  //  Jackson Marketing Group

Jackson Marketing Group Wins Nine BMA Awards

Jackson Marketing Group, South Carolina's second largest marketing communications agency, took home nine out of the 10 awards it entered at the 29th Annual BMA Carolinas ProAd Awards ceremony Thursday night in Charlotte, N.C.

PUBLISHED IN: Public Relations
Tuesday, September 08, 2009  //  Ryan Fisher

To Respond or Not To Respond (to Rumors)

Being aware of any rumors or issues is vital in case any traditional media outlets, key blogs, etc. begin to pick up the issue. At that point, a response may be needed to set the record straight.

PUBLISHED IN: Public Relations
Thursday, July 30, 2009  //  Melea Mauldin

Interview with a PR Legend - Richard Laermer

I had the privilege of spending some time interviewing one of my idols in the PR world—Richard Laermer. Laermer is an expert on media and trending.

PUBLISHED IN: Public Relations
Thursday, June 04, 2009  //  Brett Turner

Don't Forget about Traditional Media

A word for the wise: Don't forget about traditional media.

PUBLISHED IN: Public Relations
Thursday, May 28, 2009  //  Melea Mauldin

Buying into Limitations

Working in public relations, and more recently putting together social media recommendations, I have realized business executives are skittish about putting anything risky out for public viewing, and understandably so.

PUBLISHED IN: Public Relations